Interested in starting or furthering a career in audio production? Read our Industry FAQ's below.
Q: What is broadcasting?
A: Broadcasting is the practice of creating audio and video content and distributing it to the mass audiences of radio, television and internet media.
Q: What are some of the job titles I could have?
A: Sound Mixer, Sound Assistant, Podcast Producer, Music Producer, Sound Engineer, Sound Editor, Radio Producer.
Q: What is the typical progression path look like?
A: There is no one-size-fits-all when it comes to what is needed to get audio production jobs and it’s not 100% imperative to get a degree in a related field. You can make a start by watching tutorials online, learning the ins and outs of relevant software, taking part in course (like Creativity Works!) and networking to find like-minded people in your industry.
You might get started a runner or technical assistant then work your way to the level of an audio engineer.
Q: What is the starting salary (& freelancer rate) for this profession?
A: The average starting salary of a sound engineer is £25K with more experienced Producers earning £50K+*.
Experienced freelancers can expect a daily rate of £150-£250.
Q: Freelancer networks I could access?
A: GGH own Freelance Survival Guides, The Dots masterclass networking event + more
Q: What are the immediate skills gained?
A: You'll learn how to use Adobe Creative Suite: Audition. Which can easily be transferred into using Adobe Premiere and In-Design
Q: Industries this skillset could be used in?
A: Social media, podcasting, advertising, film & TV, digital/ AV artist, sound design, radio, mixing for live events, DJ/ gigs, audio/ sound engineer, sound technician, broadcast engineer
Q: What are some of the soft skills I could transfer?
A: Listening: Production artists and engineers need excellent hearing abilities to create professional sound and need good listening skills to create projects according to client requests.
Recording and editing: Job duties in this field often include recording sound and editing audio.
Problem-solving: Engineers and assistants may troubleshoot issues they have with equipment at live shows or in the studio.
Communicating: These professionals work closely with engineers and artists, which requires strong communication and collaboration skills.
Handling equipment: This field relies on technology and special equipment to record, edit and play sound, so professionals are responsible for setting up equipment, maintaining it and operating it.
Q: What is the landscape of podcasting?
A: The podcasting industry is growing at a rapid rate. On Spotify alone there are now over 3.6 million podcasts to choose from. Podcasting has become especially popular for younger audiences. According to Spotify ‘Gen Z is the fastest growing podcast audience’ with Gen Z and Millennials now making up 71% of total podcast audience. They’re now a part of everyday life with 60% of people stating they listen to podcasts at home as background noise.
Q: What are some of the in-demand roles in podcasting?
A: There’s an increase in demand for not only on-screen (or in this case on-recording talent) but also behind the scenes talent. From podcast producers and editors to podcast script writers, the opportunities in podcasting are continuously growing.
*According to Glassdoor, January 2023